Analysing the Pilot Questionnaire

Question 1:
The first question asks about colours in R&B magazines and which colours they would expect to see in R&B magazines, 75% of recipients said that they would expect to see black, white and grey. Which backs up our conventions research into R&B. The remaining 25% expected to see bright, flamboyant colours.

Question 2:
Question 2 asks for opinions on whether the magazine should be a lot of text and reading over visually appealing with pictures and a lot less writing. 75% of the people who took the questionnaire chose visually appealing.

Question 3:
The third question asks about the typography and half of the people said slang should be in the magazine and the other half expected to see abbreviations in R&B magazines because generally it is seen as 'jargon' for the genre.

Question 4:
This question asked the participants if provocative images on the front cover would appeal to they younger adult and everyone said yes. This could suggest that such images are the unique selling point (USP) of R&B magazines. However we will be subverting away from this because it is inappropriate, it also stereotypes and pressures women generally.

Question 5:
All applicants to fill the magazine agreed that they would expect to see sans serif over serif in an R&B music magazine. This backs up our research into conventions of R&B magazines, serif fonts are generally traditional whereas serif is modern and contemporary.

Question 6:
Question 6 asked the people taking the survey if they thought the audience reading the magazine would be male or female and the majority said that they expected females to be reading and consuming these types of magazines. This surprised my group and I as we expected males to be more into rap culture.

Question 7:
According to our results, readers do not mind whether a female or male is on the front of their magazine but I think with more results there would be a definite answer progress.

Question 8:
All of the people who took this questionnaire said that a masthead which stood out and caught their attention would be immediately interested in the magazine which could suggest this is another USP.

Question 9:
The final question, we asked for feedback on the questionnaire itself and we received a lot of positive feedback but also some constructive criticism on how we can improve the final questionnaire.